What is Coaching?

International Coaching Federation Definition:

     "Professional Coaching is an ongoing professional relationship that helps people produce extraordinary results in their lives, career, businesses or organizations. Through the process of coaching, clients deepen their learning, improve their performance, and enhance their quality of life.

     In each meeting, the client chooses the focus of conversation, while the coach listens and contributes observations and questions. This interaction creates clarity and moves the client into action. Coaching accelerates the client's progress by providing greater focus and awareness of choice. Coaching concentrates on where clients are now and what they are willing to do to get where they want to be in the future. ICF member coaches recognize that results are a matter of the client's intentions, choices and actions, supported by the coach's efforts and application of the coaching process."

What is a Coach?

• Objective, knowledgeable sounding board
• Straight shooter
• Somebody who asks the right questions and provides clarity
• Sees problems from the position of the client's strengths
• Provides structure and direction
• Assists in making a great future by maximizing your potential in the present
• Collaborates to explore the possibilities, challenge, evoke new behaviors and support the client as they implement their chosen course through accountability and commitment
• Corporately collaborates to increase employee retention, increase morale, improve accountability and commitment, enhance performance, and leverage learning

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